Thinking in Systems / Field Note 002
Reality Doesn't
Have a Dashboard.
Why measuring an experience isn't the same as living it—and why that doesn't make digital experiences any less real.
I spend a lot of time thinking about systems: how to make work clearer, what to measure, where a process breaks, and how to remove unnecessary steps. That's useful—until I catch myself wanting to approach an experience the same way.
Imagine planning an afternoon somewhere new. Before leaving, you can find the route, compare reviews, see the weather, browse photographs, estimate the traffic, choose the best time, and build an itinerary. The day hasn't started, but it already has structure.
I find this incredible. I also find it slightly strange.
When does planning help me have an experience, and when does planning become a substitute for one? When does a photograph preserve a moment, and when am I already thinking about the photograph before I have noticed the moment?
The question isn't whether technology belongs in real life. Of course it does. The question is whether I can tell the difference between information about an experience and the experience I am actually having.
A map can be excellent and still not be the place
A map can tell me a road exists. It cannot tell me how the air feels when I arrive, which detour becomes memorable, whether I unexpectedly feel peaceful, or whether the whole place fails to live up to the photos. That isn't a criticism of the map. None of those things was its job.
But once something is easy to measure, compare, rank, or record, I notice how easily it can begin to look like the whole thing.
The contradiction
Digital experiences are real experiences, too.
I don't want to write a nostalgic argument about how screens are fake and everything physical is authentic. That would be both easy and wrong.
A conversation with someone far away can change your life. A game can create genuine cooperation, competition, frustration, and joy. A film watched on a laptop can move you. A community that only meets online can still offer belonging. None of those feelings becomes fictional because a computer helped make them possible.
And the physical world is hardly immune to mediation. Museums have labels; cities have signs; concerts have sound systems; conversations have social scripts. Human experience has always been shaped by tools and interfaces.
The opposite of a digital experience is not a real experience. It's a different kind of experience.
So I want to resist both lazy conclusions: online is less real and more technology automatically means a better experience. Neither tells me enough.
The more useful distinction might be between a tool that deepens my contact with something and a tool that makes me mistake its representation for the thing itself.
A working model, not a scientific law
The Experience Gap
Here's a framework I'm trying on. Digital tools can structure what I expect, while lived encounters can surprise me. Both pathways are real, and they constantly affect one another—but they do different jobs.
- 01Discover
- 02Predict
- 03Optimize
- 04Record
- 01Encounter
- 02Notice
- 03Adapt
- 04Remember
The gap isn't measured in minutes of screen time. It appears when my plan, record, or expectation crowds out what the encounter is actually giving me.
The model isn't a claim that digital means passive or physical means present. Someone might be fully absorbed in a digital world and distracted in a beautiful landscape. I can also use a digital map to get somewhere I could never have reached without it.
What matters is the handoff. Did the tool open up the experience, or did I never really leave the tool?
The record isn't the event.
This question becomes clearest for me with photographs. It's tempting to treat taking a photo as evidence of attention, or as proof that I wasn't paying attention at all. Research makes that judgment more complicated.
Two findings worth holding together
Photography can distract. It can also deepen attention.
In a museum-tour experiment, Linda Henkel (2014) found poorer memory for objects participants simply photographed than for objects they observed. But focused, zoomed-in photography did not show the same impairment.
Across nine field and laboratory experiments, Diehl, Zauberman, and Barasch (2016) found that taking photos could increase enjoyment of positive experiences by increasing engagement—provided photographing didn't interfere with the activity.
Different studies, settings, and outcomes: memory and enjoyment are not interchangeable. Neither result justifies a universal rule about phones.
That's the important bit. A photograph can be a distraction, an act of noticing, a way to share, or a way to remember. The camera doesn't decide which role it plays. My attention and the situation do.
A photo album is a wonderful record of things that happened. But the presence of a thousand photos cannot tell me whether I noticed the people around me, felt curious, or allowed an unplanned moment to change my mind.
I work with metrics, so this feels familiar. A dashboard can show a conversion, but not every reason someone trusted a message. A step count can show movement, but not what a walk meant. The data can be accurate while the story it appears to tell is incomplete.
Measurement is a representation. Meaning is an interpretation. Problems start when I silently treat the first as a substitute for the second.
Being there isn't only about geography.
What about a close friend who lives in another city? If our best conversations happen online, should I downgrade them because we aren't in the same room?
That makes no sense to me. Connection is not automatically weaker because it travels through a screen. But different mediums offer different possibilities, and some things are hard to transfer: a glance, a shared silence, an accidental interruption, the particular energy of being somewhere together.
A 2024 meta-analysis of 141 studies on active and passive social media use found mostly negligible associations with many wellbeing outcomes, alongside some positive associations with perceived online support. The authors cautioned against simple conclusions about which forms of use are good or bad. Context matters.
And a 2025 review of three decades of virtual-reality experiments makes a related point: the benefit of feeling present in virtual environments depends on the activity. There is no one experience that VR always improves, or that physical presence always replaces.
I take that as a useful correction. The problem isn't an opposition between digital and physical life. It's the habit of asking which medium is superior before asking what kind of experience I'm trying to have.
Labels the medium, without explaining the experience.
Tests what actually changes for the person in context.
Not all friction is something to remove.
In system design, friction usually sounds like a defect. Reduce clicks. Remove waiting. Eliminate duplicated steps. Make a path shorter.
That works well when the friction is administrative, expensive, confusing, or exclusionary. Directions, accessibility features, translation, remote participation, and simple communication tools can give people access they otherwise would not have. That's a meaningful improvement, not a compromise.
But an experience isn't always a workflow that should converge on the fastest possible result. Sometimes uncertainty creates discovery. Sometimes learning requires struggling with an unfamiliar idea. Sometimes a conversation needs room to unfold without knowing its conclusion.
It would be ridiculous to argue that getting lost is always good or that inconvenience automatically builds character. Some friction simply wastes people's energy. The distinction I want is between friction that blocks participation and friction that is part of participation.
I'd rather optimize the first without accidentally flattening the second.
A small experiment, not a digital detox
What if I stopped trying to optimize the whole experience?
I don't need another rule telling me to use my phone less. That's a metric again. Instead, I want a way to recognize what the tool is doing for me at a particular moment.
- Before: What do I genuinely need to know to begin? What can I leave unknown?
- During: Is this tool helping me notice, connect, or act—or am I checking it out of habit?
- After: What mattered that isn't visible in the record?
- Next time: Which friction should I remove, and which should I leave room for?
Maybe that means keeping the map but not trying to pre-select every stop. Taking the picture, then putting the phone away. Having a meaningful call online instead of waiting for the perfect chance to meet. Or choosing a real visit when a message can no longer carry what needs to be said.
None of those choices is inherently more authentic. They are attempts to match the tool to the experience, instead of forcing every experience through the same tool.
I think that's the shift I want to remember: systems are supposed to support living. Living is not supposed to produce better system metrics.
When was the last time I let an experience be valuable without needing to measure, improve, or prove it?